The Bottleneck Isn't Your Business. It's You.

The Bottleneck Isn't Your Business. It's You.

Upgrade your identity. Grow your business. Your old ceiling becomes your new floor

Upgrade your identity. Grow your business. Your old ceiling becomes your new floor

You Already Know What To Do.

You Already Know What To Do.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

The Business Isn't The Bottleneck. The Man Running It Is.

The Business Isn't The Bottleneck. The Man Running It Is.

Your internal operating system — your identity, your emotional baseline, your patterns — was built for a previous level.

Your internal operating system — your identity, your emotional baseline, your patterns — was built for a previous level.

It can't hold the next one.

So every time you push harder, it pulls you back. Every time you gain momentum, something inside you sabotages it.

That's not weakness. That's physics.

So every time you push harder, it pulls you back. Every time you gain momentum, something inside you sabotages it.

That's not weakness. That's physics.

You can't run Batman-level results on Bruce Wayne's operating system.

You can't run Batman-level results on Bruce Wayne's operating system.

It's Not Just Your Revenue That's Stuck.

It's Not Just Your Revenue That's Stuck.

Your internal operating system doesn't just run your business — it runs your entire life. Look across the board:

Your internal operating system doesn't just run your business — it runs your entire life. Look across the board:

Every domain of your life runs on the same system.

Every domain of your life runs on the same system.

The internal ceiling isn't just capping your revenue. It's capping everything.

The internal ceiling isn't just capping your revenue. It's capping everything.

Identity Rewiring.

Identity Rewiring.

A 15-minute daily practice that changes who you are at the source. This isn't mindset work. It's not therapy. It's not another course you won't finish.

It's a structured daily practice that rewires your identity, your patterns, and your emotional baseline — so your old ceiling becomes your new floor.

Why it works:

Why it works:

Most change fails because it targets the wrong level. People try to force new behaviors through willpower — and willpower runs out.

This isn't journaling. It's not affirmations. It's a daily protocol that writes new code into your system — until the new patterns run on their own.

This works upstream:

Identity

Beliefs

Emotions

Actions

Results

When you change who you are, everything downstream changes automatically. No forcing. No grinding. The right actions become automatic because they're now just... who you are.

When you change who you are, everything downstream changes automatically. No forcing. No grinding. The right actions become automatic because they're now just... who you are.

Willpower runs out. Identity doesn't.

Willpower runs out. Identity doesn't.

Your Old Ceiling
Becomes Your New Floor.

Your Old Ceiling
Becomes Your New Floor.

Right now, you're bumping against an invisible ceiling — in your revenue, your consistency, your clarity, your presence.

Identity Rewiring doesn't just help you push through the ceiling. It elevates the entire system.

What used to be your maximum capacity becomes your new minimum. You don't operate at that level anymore — you operate from it.

New Ceiling

OLD CEILING

Now your floor

You

Elevated

New Ceiling

OLD CEILING

Now your floor

You

Elevated

The ceiling you're hitting today becomes the floor you stand on tomorrow.

The ceiling you're hitting today becomes the floor you stand on tomorrow.

How The Upgrade Works

How The Upgrade Works

1:1 Rewiring Sessions

We go deep on your specific patterns. Personalized. Not generic.

1:1 Rewiring Sessions

We go deep on your specific patterns. Personalized. Not generic.

Daily IOS Training

15-20 minutes. Every morning. This is what makes change stick.

Daily IOS Training

15-20 minutes. Every morning. This is what makes change stick.

Direct Access to Me

When patterns surface, you reach out. I guide you through it.

Direct Access to Me

When patterns surface, you reach out. I guide you through it.

Your Upgraded Operating Code

Built from your assessment. Personal to you. This is what you run on.

Your Upgraded Operating Code

Built from your assessment. Personal to you. This is what you run on.

The IOS Method

The full system. Frameworks. Protocols. Tools. Delivered as you need them.

The IOS Method

The full system. Frameworks. Protocols. Tools. Delivered as you need them.

What Happens When You Break Through Your Internal Ceiling

What Happens When You Break Through Your Internal Ceiling

In Your Business

You execute. No internal negotiation. No bargaining with yourself. You just do it.

Decisions land. No second-guessing. No spiraling.

Your team knows what they're getting from you. Steady. Not reactive.

Revenue that matches your capability. Not your mood.

In Your Life

Actually present when you're there. Not checked out. Not waiting for the conversation to end.

The escape loops lose their grip. Drinking. Scrolling. Numbing. You don't need them like you did.

Waking up ready. Not already behind.

Trusting yourself again. Saying you'll do something and knowing you will.

In Your Identity

You stop trying to become him. You just are him.

Breakthroughs that stick. No sliding back.

Your old ceiling becomes your new floor.

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

How It Works.

How It Works.

Apply

Book a call. We'll talk through where you are, where you want to be, and whether this is the right fit.

Install

Install the Identity Rewiring practice. Get your personalized operating code. Start the 15-minute daily practice.

Operate

Show up different. Execute without the fight. Your ceiling becomes your floor.

Every domain of your life runs on the same system. The internal ceiling isn't just capping your revenue. It's capping everything.

Every domain of your life runs on the same system. The internal ceiling isn't just capping your revenue. It's capping everything.

Who's Behind This

Who's Behind This

I'm Jordan.

I'm Jordan.

I've built businesses. Led teams. Spent 15 years figuring out why talented people stay stuck.

I've also been the entrepreneur doing $30k months while falling apart inside. Knowing exactly what to do. Unable to make myself do it. Burned out. Rebuilt. Burned out again.

What changed wasn't strategy. It was rewiring the system running everything else.

I built this for myself first. Then I started teaching it. Now I work with entrepreneurs who are done treating symptoms.

No fluff. No woo. A system that works.

Ready To Break Your Internal Ceiling?

Ready To Break Your Internal Ceiling?

Book a call. Let's see if this is right for you.

Book a call. Let's see if this is right for you.

No pressure. No pitch. Just a conversation to see if we're a fit.

No pressure. No pitch. Just a conversation to see if we're a fit.

Common Questions

Common Questions

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

Your Old Ceiling Becomes Your New Floor.

Your Old Ceiling Becomes Your New Floor.

Your Old Ceiling Becomes Your New Floor.

© 2025 Straight Line Entrepreneur. All rights reserved.

The Bottleneck Isn't Your Business. It's You.

The Bottleneck Isn't Your Business. It's You.

Upgrade your identity. Grow your business. Your old ceiling becomes your new floor

Upgrade your identity. Grow your business. Your old ceiling becomes your new floor

You Already Know What To Do.

You Already Know What To Do.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

The Business Isn't The Bottleneck. The Man Running It Is.

The Business Isn't The Bottleneck. The Man Running It Is.

Your internal operating system — your identity, your emotional baseline, your patterns — was built for a previous level.

Your internal operating system — your identity, your emotional baseline, your patterns — was built for a previous level.

It can't hold the next one.

So every time you push harder, it pulls you back. Every time you gain momentum, something inside you sabotages it.

That's not weakness. That's physics.

So every time you push harder, it pulls you back. Every time you gain momentum, something inside you sabotages it.

That's not weakness. That's physics.

You can't run Batman-level results on Bruce Wayne's operating system.

You can't run Batman-level results on Bruce Wayne's operating system.

It's Not Just Your Revenue That's Stuck.

It's Not Just Your Revenue That's Stuck.

Your internal operating system doesn't just run your business — it runs your entire life. Look across the board:

Your internal operating system doesn't just run your business — it runs your entire life. Look across the board:

Every domain of your life runs on the same system.

Every domain of your life runs on the same system.

The internal ceiling isn't just capping your revenue. It's capping everything.

The internal ceiling isn't just capping your revenue. It's capping everything.

Identity Rewiring.

Identity Rewiring.

A 15-minute daily practice that changes who you are at the source. This isn't mindset work. It's not therapy. It's not another course you won't finish.

It's a structured daily practice that rewires your identity, your patterns, and your emotional baseline — so your old ceiling becomes your new floor.

Why it works:

Why it works:

Most change fails because it targets the wrong level. People try to force new behaviors through willpower — and willpower runs out.

This isn't journaling. It's not affirmations. It's a daily protocol that writes new code into your system — until the new patterns run on their own.

This works upstream:

Identity

Beliefs

Emotions

Actions

Results

When you change who you are, everything downstream changes automatically. No forcing. No grinding. The right actions become automatic because they're now just... who you are.

When you change who you are, everything downstream changes automatically. No forcing. No grinding. The right actions become automatic because they're now just... who you are.

Willpower runs out. Identity doesn't.

Willpower runs out. Identity doesn't.

Your Old Ceiling
Becomes Your New Floor.

Your Old Ceiling
Becomes Your New Floor.

Right now, you're bumping against an invisible ceiling — in your revenue, your consistency, your clarity, your presence.

Identity Rewiring doesn't just help you push through the ceiling. It elevates the entire system.

What used to be your maximum capacity becomes your new minimum. You don't operate at that level anymore — you operate from it.

New Ceiling

OLD CEILING

Now your floor

You

Elevated

New Ceiling

OLD CEILING

Now your floor

You

Elevated

The ceiling you're hitting today becomes the floor you stand on tomorrow.

The ceiling you're hitting today becomes the floor you stand on tomorrow.

How The Upgrade Works

How The Upgrade Works

1:1 Rewiring Sessions

We go deep on your specific patterns. Personalized. Not generic.

1:1 Rewiring Sessions

We go deep on your specific patterns. Personalized. Not generic.

Daily IOS Training

15-20 minutes. Every morning. This is what makes change stick.

Daily IOS Training

15-20 minutes. Every morning. This is what makes change stick.

Direct Access to Me

When patterns surface, you reach out. I guide you through it.

Direct Access to Me

When patterns surface, you reach out. I guide you through it.

Your Upgraded Operating Code

Built from your assessment. Personal to you. This is what you run on.

Your Upgraded Operating Code

Built from your assessment. Personal to you. This is what you run on.

The IOS Method

The full system. Frameworks. Protocols. Tools. Delivered as you need them.

The IOS Method

The full system. Frameworks. Protocols. Tools. Delivered as you need them.

What Happens When You Break Through Your Internal Ceiling

What Happens When You Break Through Your Internal Ceiling

In Your Business

You execute. No internal negotiation. No bargaining with yourself. You just do it.

Decisions land. No second-guessing. No spiraling.

Your team knows what they're getting from you. Steady. Not reactive.

Revenue that matches your capability. Not your mood.

In Your Life

Actually present when you're there. Not checked out. Not waiting for the conversation to end.

The escape loops lose their grip. Drinking. Scrolling. Numbing. You don't need them like you did.

Waking up ready. Not already behind.

Trusting yourself again. Saying you'll do something and knowing you will.

In Your Identity

You stop trying to become him. You just are him.

Breakthroughs that stick. No sliding back.

Your old ceiling becomes your new floor.

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

How It Works.

How It Works.

Apply

Book a call. We'll talk through where you are, where you want to be, and whether this is the right fit.

Install

Install the Identity Rewiring practice. Get your personalized operating code. Start the 15-minute daily practice.

Operate

Show up different. Execute without the fight. Your ceiling becomes your floor.

Every domain of your life runs on the same system. The internal ceiling isn't just capping your revenue. It's capping everything.

Every domain of your life runs on the same system. The internal ceiling isn't just capping your revenue. It's capping everything.

Who's Behind This

Who's Behind This

I'm Jordan.

I'm Jordan.

I've built businesses. Led teams. Spent 15 years figuring out why talented people stay stuck.

I've also been the entrepreneur doing $30k months while falling apart inside. Knowing exactly what to do. Unable to make myself do it. Burned out. Rebuilt. Burned out again.

What changed wasn't strategy. It was rewiring the system running everything else.

I built this for myself first. Then I started teaching it. Now I work with entrepreneurs who are done treating symptoms.

No fluff. No woo. A system that works.

Ready To Break Your Internal Ceiling?

Ready To Break Your Internal Ceiling?

Book a call. Let's see if this is right for you.

Book a call. Let's see if this is right for you.

No pressure. No pitch. Just a conversation to see if we're a fit.

No pressure. No pitch. Just a conversation to see if we're a fit.

Common Questions

Common Questions

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

Your Old Ceiling Becomes Your New Floor.

Your Old Ceiling Becomes Your New Floor.

Your Old Ceiling Becomes Your New Floor.

© 2025 Straight Line Entrepreneur. All rights reserved.

The Bottleneck Isn't Your Business. It's You.

The Bottleneck Isn't Your Business. It's You.

Upgrade your identity. Grow your business. Your old ceiling becomes your new floor

Upgrade your identity. Grow your business. Your old ceiling becomes your new floor

You Already Know What To Do.

You Already Know What To Do.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

You've done the business coaching. You've learned the funnels, the content systems, the sales frameworks. You know more than enough to be further ahead than you are.


And yet — you're stuck.


You start strong, then collapse. You get clarity, then lose it under pressure. You have weeks where you feel unstoppable — then weeks where you can barely function.


You've tried more strategy. More accountability. More discipline.

None of it has worked.


Because strategy was never the problem.

The Business Isn't The Bottleneck. The Man Running It Is.

The Business Isn't The Bottleneck. The Man Running It Is.

Your internal operating system — your identity, your emotional baseline, your patterns — was built for a previous level.

Your internal operating system — your identity, your emotional baseline, your patterns — was built for a previous level.

It can't hold the next one.

So every time you push harder, it pulls you back. Every time you gain momentum, something inside you sabotages it.

That's not weakness. That's physics.

So every time you push harder, it pulls you back. Every time you gain momentum, something inside you sabotages it.

That's not weakness. That's physics.

You can't run Batman-level results on Bruce Wayne's operating system.

You can't run Batman-level results on Bruce Wayne's operating system.

It's Not Just Your Revenue That's Stuck.

It's Not Just Your Revenue That's Stuck.

Your internal operating system doesn't just run your business — it runs your entire life. Look across the board:

Your internal operating system doesn't just run your business — it runs your entire life. Look across the board:

Every domain of your life runs on the same system.

Every domain of your life runs on the same system.

The internal ceiling isn't just capping your revenue. It's capping everything.

The internal ceiling isn't just capping your revenue. It's capping everything.

Identity Rewiring.

Identity Rewiring.

A 15-minute daily practice that changes who you are at the source. This isn't mindset work. It's not therapy. It's not another course you won't finish.

It's a structured daily practice that rewires your identity, your patterns, and your emotional baseline — so your old ceiling becomes your new floor.

Why it works:

Why it works:

Most change fails because it targets the wrong level. People try to force new behaviors through willpower — and willpower runs out.

This isn't journaling. It's not affirmations. It's a daily protocol that writes new code into your system — until the new patterns run on their own.

This works upstream:

Identity

Beliefs

Emotions

Actions

Results

When you change who you are, everything downstream changes automatically. No forcing. No grinding. The right actions become automatic because they're now just... who you are.

When you change who you are, everything downstream changes automatically. No forcing. No grinding. The right actions become automatic because they're now just... who you are.

Willpower runs out. Identity doesn't.

Willpower runs out. Identity doesn't.

Your Old Ceiling
Becomes Your New Floor.

Your Old Ceiling
Becomes Your New Floor.

Right now, you're bumping against an invisible ceiling — in your revenue, your consistency, your clarity, your presence.

Identity Rewiring doesn't just help you push through the ceiling. It elevates the entire system.

What used to be your maximum capacity becomes your new minimum. You don't operate at that level anymore — you operate from it.

New Ceiling

OLD CEILING

Now your floor

You

Elevated

New Ceiling

OLD CEILING

Now your floor

You

Elevated

The ceiling you're hitting today becomes the floor you stand on tomorrow.

The ceiling you're hitting today becomes the floor you stand on tomorrow.

How The Upgrade Works

How The Upgrade Works

1:1 Rewiring Sessions

We go deep on your specific patterns. Personalized. Not generic.

1:1 Rewiring Sessions

We go deep on your specific patterns. Personalized. Not generic.

Daily IOS Training

15-20 minutes. Every morning. This is what makes change stick.

Daily IOS Training

15-20 minutes. Every morning. This is what makes change stick.

Direct Access to Me

When patterns surface, you reach out. I guide you through it.

Direct Access to Me

When patterns surface, you reach out. I guide you through it.

Your Upgraded Operating Code

Built from your assessment. Personal to you. This is what you run on.

Your Upgraded Operating Code

Built from your assessment. Personal to you. This is what you run on.

The IOS Method

The full system. Frameworks. Protocols. Tools. Delivered as you need them.

The IOS Method

The full system. Frameworks. Protocols. Tools. Delivered as you need them.

What Happens When You Break Through Your Internal Ceiling

What Happens When You Break Through Your Internal Ceiling

In Your Business

You execute. No internal negotiation. No bargaining with yourself. You just do it.

Decisions land. No second-guessing. No spiraling.

Your team knows what they're getting from you. Steady. Not reactive.

Revenue that matches your capability. Not your mood.

In Your Life

Actually present when you're there. Not checked out. Not waiting for the conversation to end.

The escape loops lose their grip. Drinking. Scrolling. Numbing. You don't need them like you did.

Waking up ready. Not already behind.

Trusting yourself again. Saying you'll do something and knowing you will.

In Your Identity

You stop trying to become him. You just are him.

Breakthroughs that stick. No sliding back.

Your old ceiling becomes your new floor.

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

This Is For You If…

This Is Not For You If…

You're doing $30k-$100k/month but feel internally capped

You know what to do but can't do it consistently

You've tried coaching, tactics, discipline — still stuck

You're tired of starting strong then collapsing

Your business success hasn't created internal freedom

You want to fix the root, not keep treating symptoms

You're ready for something that actually works

You're looking for another business strategy

You want someone to fix your problems for you

You're not willing to commit 15 minutes a day

You blame external circumstances for your results

You want overnight transformation with zero effort

You're not coachable

How It Works.

How It Works.

Apply

Book a call. We'll talk through where you are, where you want to be, and whether this is the right fit.

Install

Install the Identity Rewiring practice. Get your personalized operating code. Start the 15-minute daily practice.

Operate

Show up different. Execute without the fight. Your ceiling becomes your floor.

Every domain of your life runs on the same system. The internal ceiling isn't just capping your revenue. It's capping everything.

Every domain of your life runs on the same system. The internal ceiling isn't just capping your revenue. It's capping everything.

Who's Behind This

Who's Behind This

I'm Jordan.

I'm Jordan.

I've built businesses. Led teams. Spent 15 years figuring out why talented people stay stuck.

I've also been the entrepreneur doing $30k months while falling apart inside. Knowing exactly what to do. Unable to make myself do it. Burned out. Rebuilt. Burned out again.

What changed wasn't strategy. It was rewiring the system running everything else.

I built this for myself first. Then I started teaching it. Now I work with entrepreneurs who are done treating symptoms.

No fluff. No woo. A system that works.

Ready To Break Your Internal Ceiling?

Ready To Break Your Internal Ceiling?

Book a call. Let's see if this is right for you.

Book a call. Let's see if this is right for you.

No pressure. No pitch. Just a conversation to see if we're a fit.

No pressure. No pitch. Just a conversation to see if we're a fit.

Common Questions

Common Questions

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

What exactly is Identity Rewiring?

A 15-minute daily handwritten practice that rewires your identity, beliefs, and emotional patterns at the source. It's not journaling. It's not affirmations. It's a structured system that changes who you are — so the right actions become automatic.

How is this different from coaching/therapy/mindset work?

Mindset work treats symptoms (thoughts). Therapy explains why you're stuck. Business coaching gives you more tactics. None of them change the internal operating system that's actually running the show. This does.

How long until I see results?

Most people notice shifts within the first 7-10 days. Real stability typically emerges within 3-4 weeks. The full identity upgrade happens over 6-8 weeks.

What if I've tried everything and nothing works?

That's exactly who this is for. Everything you've tried has been downstream of the real problem. This works upstream — at the level of identity. It's not another thing to add to your life. It replaces the broken system running everything else.

What if it doesn't work for me?

You do the work, you'll see shifts. If you don't within 30 days, we keep going until you do. I don't take people I can't help. And I don't let clients fail if they're showing up.

I'm busy. Do I have time for this?

15 minutes a day. That's it. If you don't have 15 minutes, you don't have a time problem — you have a priority problem. And that's exactly what we fix.

What happens on the call?

We talk through where you are, what's blocking you, and whether this is the right fit. No pressure. No hard pitch. If it's not right for you, I'll tell you.

Your Old Ceiling Becomes Your New Floor.

Your Old Ceiling Becomes Your New Floor.

Your Old Ceiling Becomes Your New Floor.

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